Marketing Coordinator
Reporting to: Creative Director
ABOUT THE ROLE:
The Marketing Coordinator plays a key role in supporting the firm’s marketing and business development efforts, with a focus on content creation, digital marketing, brand storytelling, and public relations. This role requires a highly organized, proactive, and adaptable individual who can manage multiple priorities while maintaining the quality and consistency of the House of Bohn brand.
MARKETING COORDINATOR DUTIES & RESPONSIBILITIES:
Content Creation & Social Media
- Create, schedule, and publish engaging content across Instagram, Pinterest, LinkedIn, and other relevant platforms.
- Manage the social media content calendar, monitor online reviews, and report on engagement and performance metrics monthly.
- Write weekly or bi-weekly blog posts that align with the firm’s brand voice and SEO objectives.
- Coordinate photography and videography shoots, including shot lists, shoot logistics, and post-production file organization.
- Support special content initiatives, including podcasts, product launches, and other brand projects.
Website & Digital Marketing
- Maintain and update website content, including project photography, blog posts, and other digital assets, using WordPress.
- Monitor website performance, support SEO initiatives, and assist with basic website troubleshooting and plugin updates.
- Prepare and distribute quarterly newsletters through Mailchimp.
- Track and report on website analytics and overall digital marketing performance monthly.
- Maintain organized marketing trackers, digital asset folders, and content libraries.
Marketing, PR & Brand Development
- Prepare marketing materials, including marketing kits, pitch decks, presentations, signage, and project hoarding.
- Liaise with press agencies, sponsors, and brand collaborators to coordinate marketing deliverables and timelines.
- Support public relations initiatives, including story development, image sharing, and publication coordination.
- Research market trends and competitor activity to identify marketing opportunities.
- Contribute to special projects, including website redesigns, product development, and events.
- Coordinate marketing timelines and deliverables to support consistent execution of the firm’s marketing strategy.
KEY REQUIREMENTS AND CHARACTERISTICS INCLUDE:
- Creative & Digitally Savvy – Experience in graphic design, photography, and short-form video content, with an eye for visual storytelling and brand consistency.
- Marketing Experience – Minimum of three years of experience in a similar marketing role, with an understanding of marketing fundamentals and strategy implementation.
- Interior Design Industry Knowledge – An understanding of the interior design industry, including single-family, multi-family, and commercial projects, with an appreciation for design and aesthetics.
- Hands-On Content Creation – Comfortable behind the camera, assisting with photoshoots, coordinating production, and creating content for social media, websites, and newsletters.
- Technical Proficiency – Familiarity with WordPress, Mailchimp, Google Analytics, Adobe InDesign, and Canva, along with proficiency in Outlook and Microsoft Office.
- Strong Written & Verbal Communication – Excellent writing and editing skills, with the ability to adapt content to the firm’s brand voice and communicate effectively with internal teams and external partners.
- Organization & Project Management – Able to manage multiple projects, maintain organized files and content calendars, and keep marketing deliverables on schedule.
- Attention to Detail – Produces polished, accurate work and maintains consistency across marketing materials and digital platforms.
- Proactive & Adaptable – Takes initiative, brings fresh ideas, anticipates needs, and adapts to changing priorities in a fast-paced, hands-on environment.
- Collaborative & Results-Oriented – Works well with internal teams and external partners, brings a marketing-minded approach to creative projects, and looks for opportunities to elevate a design-driven brand.
We are looking for someone who is passionate about marketing, takes pride in their work, and is excited to contribute to the continued growth of House of Bohn. We look forward to meeting you!
Please send all resumes to careers@houseofbohn.com. Only candidates selected for an interview will be notified. In-person applications will not be accepted. No phone calls, please.